Advertising
Descriptions
Buttons, Banners, and Skyscraper
advertisements
Button, Banners and Skyscraper adverts
are placed on the Digital Antarctica home page and on
top level category pages (i.e. Ice, Air, Water, Rock).
We can also place banner ads on sub level pages, highlighting
a specific article, or area within the site specific
to your target audience.
The dimensions for these advertisements are:
| Type |
Dimensions |
File size |
| Button |
160 x 90 and 160 x
60 |
8k maximum |
| Banner |
468 x 60 |
15k maximum |
| Skyscraper |
160 x 600 and 160
x 300 |
25k maximum |
|
Note: You will need
to provide the graphic and the URL/web address location
you wish the advert to reference. Digital Antarctica
can recommend a web design agency for any design work
required.
Buttons:
160 x 60 and 160 x 90 pixel advertising buttons offer
a more compact option to express a message quickly and
concisely. Button adverts are very effective as they
are situated on the Digital Antarctica home page and
top level categories (i.e. Ice, Air, Water, Rock).
File size: 8kb maximum
.gif format for 160 x 60 creative, 10kb maximum for
160 x 90 creative.
Pixel size: 160 pixels
wide x 60 pixels high or 160 pixels wide x 90 pixels
high.
Placement: Digital
Antarctica Home Page and Top level categories (i.e.
Ice, Air, Water, Rock).

Click
here to make an enquiry.
Banners:
468 x 60 banners have been a standard
for Internet advertising since its conception. Banner
ads are attention grabbing as they are often a prominent
feature within the site and the first item to be seen
by customers when viewing a page.
File size: 15kb maximum
.gif format.
Pixel size: 468 pixels
wide x 60 pixels high.
Placement: Digital
Antarctica network.

Click
here to make an enquiry.
Skyscraper:
160 x 600 and 160 x 300 skyscrapers
are a large format advertisement offering advertisers
more real estate to effectively highlight their message
and increase brand awareness.
File size: 25kb maximum
.gif format.
Placement: Digital
Antarctica Home Page and Top level categories (i.e.
Ice, Air, Water, Rock).
Pixel size: 160 pixels
wide x 600 pixels high and 160 pixels wide x 300 pixels
high.

Click
here to make an enquiry.
Newsletter
Email
Email advertising is fast becoming the most effective
way to reach a wider audience. Advertising in the monthly
Digital Antarctica newsletter is in the form of text
links and button ad placement.
Text headlines consist
of no more than 5 words and will link to the specified
URL/web address.
Button adverts should
conform with the standards specified above.
Note: You will need
to provide the graphic and the URL/web address location
you wish the advert to reference. Digital Antarctica
can recommend a web design agency for any design work
required.
Click
here to make an enquiry.
Rich Media
The use of flash to enhance the way you get your message
across has become a standard for internet advertising.
Animation and visual effects can leave lasting impressions.
Note: You will need
to provide the graphic and the URL/web address location
you wish the advert to reference. Digital Antarctica
can recommend a web design agency for any design work
required.
Click
here to make an enquiry.
Newsletter Sponsorship
Be a dominant presence across our site and in our monthly
newsletters. Creating brand awareness will have long
term impressions on all your customers.
Note: You will need
to provide the graphic and the URL/web address location
you wish the advert to reference. Digital Antarctica
can recommend a web design agency for any design work
required.
Click
here to make an enquiry.
Rate Card
To find out more about Digital Antarctica advertising
rates click
here.
|