Digital Antarctica
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Advertising Descriptions

Buttons, Banners, and Skyscraper advertisements

Button, Banners and Skyscraper adverts are placed on the Digital Antarctica home page and on top level category pages (i.e. Ice, Air, Water, Rock). We can also place banner ads on sub level pages, highlighting a specific article, or area within the site specific to your target audience.

The dimensions for these advertisements are:

Type Dimensions File size
Button 160 x 90 and 160 x 60 8k maximum
Banner 468 x 60 15k maximum
Skyscraper 160 x 600 and 160 x 300 25k maximum

Note: You will need to provide the graphic and the URL/web address location you wish the advert to reference. Digital Antarctica can recommend a web design agency for any design work required.

Buttons:

160 x 60 and 160 x 90 pixel advertising buttons offer a more compact option to express a message quickly and concisely. Button adverts are very effective as they are situated on the Digital Antarctica home page and top level categories (i.e. Ice, Air, Water, Rock).

File size: 8kb maximum .gif format for 160 x 60 creative, 10kb maximum for 160 x 90 creative.

Pixel size: 160 pixels wide x 60 pixels high or 160 pixels wide x 90 pixels high.

Placement: Digital Antarctica Home Page and Top level categories (i.e. Ice, Air, Water, Rock).

Click here to make an enquiry.

Banners:

468 x 60 banners have been a standard for Internet advertising since its conception. Banner ads are attention grabbing as they are often a prominent feature within the site and the first item to be seen by customers when viewing a page.

File size: 15kb maximum .gif format.

Pixel size: 468 pixels wide x 60 pixels high.

Placement: Digital Antarctica network.

Click here to make an enquiry.

Skyscraper:

160 x 600 and 160 x 300 skyscrapers are a large format advertisement offering advertisers more real estate to effectively highlight their message and increase brand awareness.

File size: 25kb maximum .gif format.

Placement: Digital Antarctica Home Page and Top level categories (i.e. Ice, Air, Water, Rock).

Pixel size: 160 pixels wide x 600 pixels high and 160 pixels wide x 300 pixels high.

Click here to make an enquiry.

Newsletter Email

Email advertising is fast becoming the most effective way to reach a wider audience. Advertising in the monthly Digital Antarctica newsletter is in the form of text links and button ad placement.

Text headlines consist of no more than 5 words and will link to the specified URL/web address.

Button adverts should conform with the standards specified above.

Note: You will need to provide the graphic and the URL/web address location you wish the advert to reference. Digital Antarctica can recommend a web design agency for any design work required.

Click here to make an enquiry.

Rich Media

The use of flash to enhance the way you get your message across has become a standard for internet advertising. Animation and visual effects can leave lasting impressions.

Note: You will need to provide the graphic and the URL/web address location you wish the advert to reference. Digital Antarctica can recommend a web design agency for any design work required.

Click here to make an enquiry.

Newsletter Sponsorship

Be a dominant presence across our site and in our monthly newsletters. Creating brand awareness will have long term impressions on all your customers.

Note: You will need to provide the graphic and the URL/web address location you wish the advert to reference. Digital Antarctica can recommend a web design agency for any design work required.

Click here to make an enquiry.

Advertising enquiry form

Name:
Email:
Address:
Company:
Advertising Category:
Target Market:
Online Advertising Budget:
   
Type of Advertising:  
Standard ads Rich media Text Newsletters Site sponsorship
   
What other media are you using for this campaign?
Newspaper TV Radio Transit Magazines Bill boards
   
Campaign Period:
Comments:
 

Rate Card

To find out more about Digital Antarctica advertising rates click here.